Jou Ma Se is an Afrikaans phrase. Literally translated, it means your mom's, as in the phrase, "your mom's cooking." The name doubles as an edgy eye-catcher because, it can also be interpreted as an insult of sorts, i.e. "your mom's ..." Jou Ma Se imports goods such as commercial food brands, arts and crafts, and, of course, baked goods.
A series of banners were developed for Jou Ma Se. There are banners advertising the company's arts & crafts imports from South African and Zimbabwe. Newer banners tease with the company slogan, "A Global Taste." The slogan is complimented by the Jou Ma Se logo, the company name stamped onto a cutout of the continent of Africa. A different variation on the teaser banner simply declares, "Jou Ma Se," with the slogan beneath.
2/226 Mt. Pleasant Road, Mt. Pleasant, Christchurch, 8081, New Zealand